Parade is a brand strategy and creative studio for the beverage and hospitality industry. Our work is born in the culture, built to survive service, and always flavor first.



Spirits


Fords Gin The Negroni Sessions National Launch
Creative, Strategy, Activation
Diplomatico RumCafe Diplomatico
Creative, Strategy, Activation
The Lost Explorer Four Seasons Hotels
Creative, Activation
Fords Gin Negronis and Pizza 
Creative, Strategy, Activation
HennessyCafe 11 - Global Launch
Creative, Strategy, Activation

Culture & Entertainment



Innovative LeisureNew Years Eve 2025
Creative, Strategy, Activation
The Black KeysAlbum Release at 
Chateau Marmont 
Creative, Activation
George ClintonHollywood Star Celebration
Creative, Activation
LA3C FestivalDowntown Los Angeles Food & Music Festival
Creative, Strategy, Activation
Summit SeriesCulinary Program 
2018 - 2025
Creative, Strategy, Activation

On-Premise


GoldeneyeF&B Direction at 
Jamaica’s Finest Resort
Creative, Strategy, Activation
Short StoriesF&B Direction
Strategy, Activation


The Dusty DolphinA Concept Party for Thunderbolt Halloween
Creative
Second HomeAll Day Concept 
for Co-Working Space
Strategy, Activation
Gold Land BBQSanta Maria Style BBQ 
Pop Up
Creative, Strategy, Activation



Los Angeles, California

Contact