Full flavor events company. 


Parade Agency creates outstanding food and drink experiences with leaders in culinary arts, culture, and entertainment.





Email
Instagram


The Negroni Sessions (NY Launch Party)
January 2025

Launching the collaboration of Fords Gin and Jazz Dispenary’s Negroni Sessions album project with Stretch Armstrong, DJ Lloyd, PDT, Dante, Hawksmoore, and Sip & Guzzle.

EVENT PRODUCTION, EXPERIENTIAL DESIGN


The Lost Explorer x Four Seasons - With Love From Mexico feat. Chef Bricia Lopez
January 2025

A night introducing the Four Seasons Beverly Hills to the flavors of Oaxaca with Chef Bricia Lopez and an excpetional mezcal driven dining experinece.

EVENT PRODUCTION, EXPERIENTIAL DESIGN


New Years Eve at The Aster with Innovative Leisure


Bringing LA’s finest indie label to the Aster for a new take on New Year’s Eve with El Michels Affair, Thee Sacred Souls, Classixx, Claude Fontaine, Hanni El Khatib, Kitty Ka$h, Jamie Strong, Chef Kim Prince, Antonio Diaz and more...TheAsterLA.com


STRATEGY, CONCEPT, CURATION, PARTNERSHIPS


Industry Night at Tales of the Cocktail

Fords Gin brings Just Blaze, Jarobi White, Cosmo Baker, and more to soundtrack 12 of the nation’s best bars, serving up world-class cocktails for 2,000 guests.


CONCEPT, STRATEGY, CURATION, EXPERIENTIAL DESIGN, PRODUCTION
2024


2024

Black Keys - Ohio Players - Album Release
An iconic Hollywood night with the Black Keys at Chateau Marmont celebrating the release of their new album at Sunset Blvd.’s most famous address.

CONCEPT, STRATEGY, CURATION, EXPERIENTIAL DESIGN, PRODUCTION
2024

GEORGE CLINTON’S WALK OF FAME CEREMONY


A gourmet reception for the first family of funk and Godfather himself celebrating the installation of his Hollywood Star GeorgeClinton.com


Luna Luna


Building a concession for the history’s greatest art amusement park

Consultant
Vendor Management

LunaLuna.com
2024




The Players Ball


An a-list record hang with the Black Keys in the Bar Marmont at Chateau Marmont.

Event Producer
Event Design
F&B Production
Partnerships

TheBlackKeys.com
2024


LA3C



A music and food festival for Los Angeles with 40 pop-up bars + restaurants for 10,000 guests in DTLA.

Co-Producer
F&B Direction
Partnerships

LA3C.com
2023


Biite Club

WIP

Talent and concepts for the leader in culinary drop culture.

Concepts
Talent
Production

Biite.Club
2022_2024